First try some starter fluid in the carb. If it starts it is a fuel problem. Check fuel system and clean the carb. If no start, look at the plug. Check to see if plug gets spark from engine.
Check and find a store that sells Briggs parts and ask them or type it in google and see where you can order the parts from. There might be a manual at this web site.
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Go to this site to find a manual to help you.
https://www.browsemanuals.co/lander_zrk65_test14.html?t1=1535071160&t2=65192170713&t3=kwd-28425796&gclid=EAIaIQobChMI-oybpN624AIVwdVkCh2GtguWEAEYASAAEgJ9yvD_BwE
No wires are needed to engine to make it run if magneto ignition. Now to stop you will need one wire to a ground in switch. Electric starter require 2 wires directly from battery with a solenoid on the positive wire and one low amp actuator wire to it from ignition and must be grounded common with engine is best.